Insurance Copywriter (P/T & FTC)

Remote | Part-Time (3 days/week) | Fixed-Term (6 months)

Are you a creative wordsmith with a passion for pets and a knack for simplifying insurance jargon? Join us at Pets at Home as we launch our exciting new pet insurance offering!

About the Role:

We’re on a mission to create a better world for pets and the people who love them. As our Insurance Copywriter, you’ll play a key role in shaping our brand voice and crafting compelling, compliant and customer-first communications across digital and in-store channels.

The role offers remote working (with occasional travel) and we’re looking for someone to work three days per week on a six-month fixed term contract.

What you’ll do:

• Write standout copy for campaigns, websites, emails, social media, FAQs, agenct experience and more
• Collaborate with Brand, Creative and Insurance teams to bring our new insurance product to life
• Educate pet owners on the value of protection through clear, engaging messaging
• Ensure all content aligns with our tone of voice, brand values and regulatory standards

What we’re looking for:

• Several years’ experience in financial services copywriting (insurance preferred)
• Understanding of regulatory environment and importance of clear messaging
• A creative thinker with a sharp eye for detail and a love for storytelling
• Confident working across formats—from taglines to long-form content
• Passionate about pets and customer experience

Pets just see people. They aren’t biased and they don’t discriminate. We take our inspiration from pets, and we value and respect difference in all its forms. Our aim is to reflect the diversity of the communities we operate in, and every colleague can help us achieve this. We encourage our people to be themselves so even if your skills and experience don’t perfectly align, if you think you can make a unique contribution through your values and behaviours, we want to hear from you!

Why join us?

This is a unique opportunity to help build a brand from the ground up, backed by one of the UK’s most trusted pet care retailers and vet networks. You’ll be part of a collaborative, purpose-driven team making a real difference in the lives of pets and their owners.

Ready to write the future of pet insurance? Apply now and help us make every word count.

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